Fleet Optics × Fulfil

Shipping carrier

Fleet Optics

Smart routing platform that optimizes final-mile delivery across multiple carriers

See how it works

Overview

High-volume DTC brands use Fleet Optics to intelligently route shipments across multiple regional and national carriers, optimizing for cost and delivery speed on every order. Fulfil's Fleet Optics integration enables merchants to dynamically select the best carrier for each delivery zone, reducing shipping costs while maintaining delivery performance—ideal for brands shipping thousands of packages daily.

Type: Direct Carrier Integration

Capabilities

  • Rate shopping
  • Label generation
  • Tracking
  • Returns processing

Best For

  • DTC: Direct-to-consumer shipments with residential delivery
  • Last Mile: Final delivery to end customers

Geographic Coverage

Fleet Optics supports shipping to:

  • US

Setup Instructions

  1. Obtain your Fleet Optics account credentials
  2. In Fulfil, navigate to Configuration → Carriers
  3. Click 'Add Carrier' and select 'Fleet Optics'
  4. Enter your API credentials
  5. Configure your shipping preferences and service levels
  6. Test the integration with a sample shipment

Features in Fulfil

Rate Shopping

Get real-time shipping rates from Fleet Optics to compare costs across different service levels.

Label Generation

Automatically generate shipping labels in your preferred format (PDF, PNG, or ZPL for thermal printers).

Tracking

Real-time tracking updates are automatically synced to your orders, keeping customers informed.

Returns

Generate return labels and process RMAs seamlessly.

Support

For questions about this integration, contact Fulfil support. For carrier-specific questions, visit Fleet Optics.

FAQ

Questions? Answers.

How do I set up Fleet Optics shipping in Fulfil?
To set up Fleet Optics in Fulfil, navigate to Configuration → Carriers, click 'Add Carrier', and select Fleet Optics. You'll need your Fleet Optics account credentials and API access. The setup typically takes 30 minutes.
Can I use Fleet Optics for both Shopify and Amazon orders?
Yes, Fulfil's ERP automatically imports orders from Shopify, Amazon, and other channels. You can ship all these orders using Fleet Optics, compare rates with other carriers, and sync tracking information back to each sales channel automatically.
Does Fleet Optics integration support rate shopping?
Yes, Fulfil's Fleet Optics integration provides real-time rate shopping. When you're ready to ship an order, the system queries Fleet Optics for available service levels and displays rates side-by-side, allowing you to select the most cost-effective option.
Can I print Fleet Optics shipping labels from my WMS?
Yes. Fulfil's WMS generates Fleet Optics shipping labels automatically during the packing workflow. Labels can be printed in PDF, PNG, or ZPL format for thermal printers. The system also supports batch label printing for high-volume operations.
Does tracking information sync automatically?
Yes, once a Fleet Optics label is generated, tracking numbers are automatically synced to your orders in Fulfil. For Shopify and Amazon orders, tracking information is pushed back to the sales channel, triggering automated customer notification emails.
Can I use my own Fleet Optics account and negotiated rates?
Yes, Fulfil integrates with your existing Fleet Optics account, so you continue to benefit from any negotiated rates or discounts you've secured. You simply provide your Fleet Optics API credentials during setup.
Can I pre-generate Fleet Optics labels to speed up fulfillment?
Yes, Fulfil can automatically generate Fleet Optics labels when orders start picking or get packed. This is done through automation rules that trigger label generation in the background, so labels are ready by the time the shipment reaches the packing station. This significantly speeds up your fulfillment workflow.
How does rate shopping work with Fleet Optics?
Fulfil's rate shopping compares Fleet Optics rates against other carriers by considering shipping addresses, package weights and dimensions, special services, and base rates (including surcharges and discounts). This ensures an accurate, apples-to-apples comparison so you can select the most cost-effective shipping option.
Can I add shipping insurance to Fleet Optics shipments?
Yes, Fulfil can automatically set insurance amounts on Fleet Optics shipments using automation rules. You can configure insurance as a fixed amount, percentage of shipment value, or percentage of shipment cost. The insurance is applied before the label is generated.
Does Fleet Optics integration support batch label printing?
Yes. Fulfil's WMS allows you to batch multiple shipments together and print all Fleet Optics labels at once. You can print in PDF, PNG, or ZPL format, making it compatible with both standard and thermal label printers for high-volume operations.

Ready to get started with Fleet Optics?

See how Fulfil integrates with Fleet Optics.

See how it works