How Our Place scaled to 9 figures with Fulfil and ShipBob
Our Place didn't scale to nine figures by accident. Among the crucial operational decisions in Our Place's growth story was their choice of technical infrastructure: Fulfil for their ERP system and ShipBob for fulfillment. This case study examines how the seamless integration between these systems enabled Our Place to cut delivery times in half (now averaging 2-4 days), save $1.5M in outbound freight costs, and expand to six fulfillment centers.
Choosing a fulfillment partner
When selecting a fulfillment partner, technical capabilities are just as important as operational capabilities. For Our Place, the ShipBob and Fulfil integration via Fulfil’s 3PL API enabled a seamless connection between their fulfillment partner (ShipBob) and ERP (Fulfil) without using any middleware connectors.
Since partnering with Fulfil and ShipBob, Our Place has expanded to 6 fulfillment centers, expanded globally to Canada and Australia, cut delivery times in half and saved over $1.5M in outbound freight costs.
"We needed to be closer to customers since our products are heavy and bulky. Expanding to multiple fulfillment centers was the best decision for us. This year alone, we’re estimating that we’ll ship 1.5M parcels and are expecting to save $3-4M by having warehouses spread across the US. This also means customers are getting average transit times of their product between 2-4 days". - Darlene Yu, Director of Fulfillment & Logistics at Our Place
Choosing an ERP
When selecting an ERP as a growing direct-to-consumer brand, the ability to have real-time inventory management visibility across warehouses is key to making informed business decisions. This becomes even more critical when selling products across sales channels and navigating the complexities of managing backorders and preorders.
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Scaling for success
The scalability of this direct integration between ShipBob and Fulfil enabled Our Place to have a successful BFCM, receiving a shoutout on national news as one of the top-selling products on Shopify this BFCM.
If you’re interested in learning more about how you can scale your brand with Fulfil and ShipBob, you can learn more about Fulfil here and learn more about ShipBob here.